World Aids Day

December 1st is World AIDS Day and it’s that time of the year to remind ourselves about this threat to humanity.

Over the years, advertising has played a huge role in spreading awareness about its consequences far and wide.

On this day let’s pay homage to those campaigns that stood out with their hard hitting communication and truly made a difference.

Balbir Pasha campaign – India

Places campaign – Finland

Superheroes – France