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It seems like yesterday when we went to TATA Motors for the very first briefing. Strangely enough, we were all very confused and clueless after the briefing. You ask why? ‘Coz, we didn’t get a...
The digital world is a funny place. Emojis have become a rage as if they weren’t already. Practically, every expression can be sent out using an emoticon. Be it happy, sad, angry, confused, surprised, in...
We see so many recipe videos doing the rounds on the internet. They look and feel more or less the same, with their format being very generic and templatized. Since
This July we flew down to Thailand to shoot a Coca Cola commercial. It was a unique project in all aspects and a first for many of us in the crew - An Indian director shooting a TV commercial for an internat...
#KnorrMasterClass campaign at World On A Plate event Objective: Own the event by amplifying Knorr’s association with World On A Plate event ...
We at Jack in the Box Worldwide bagged the Google Apps for Work account earlier this year. Since then and a couple of concepts later...
Had it not been for this L'Oréal spot, I would have never known how tumultuous an experience making a premium, high quality hair commercial is. It was truly an international e...
Jack in the Box Worldwide on behalf of BeBEAUTIFUL is hosting young beauty & fashion ...
Most travellers scour various platforms and profiles in order to find relevant information about in destination, in the hope to make their trip memorable. JITBWW solved this dilemma by bringing the world at ...
An advertising memory I will always cherish will be the one of two celebrated individuals making high pitched, yodelling sounds while vigorously pinching their Adams apples in the conference room of a multin...
The onset of this relationship saw TUI India putting down a single line brief for Jack in the Box Worldwide - "We know the world better than anyone else." The claim is tall, and JITB approached it with simpl...
I first met with Dibakar (or Dibokor as it’s correctly pronounced) Banerjee in a 100 year old building. Light poured in from tall, open windows, into a high ceilinged room, filtering through a cloud of class...
Jack in the Box Worldwide created a telling tribute to India for Knorr on occasion of India's 69th Independence Day. On Twitter, the video with its hash tag #WorldWishesIndia trended at #1 position for over ...
Leveraging the powers of Snapchat for the product launch of Pond's Men India's Pollution Out facewash, Jack in the Box Worldwide, the digital agency brand of The 120 Media Collective, used the app for a refr...
From the very get go, we knew this was going to be an arduous yet rewarding project. Zero timelines, low budgets, and extremely high demands for this action packed TVC. Bollywood...
Varun Dhawan and Baichung Bhutia, wake up a sleepy film set with a friendly game of football in the latest film for Pond’s Men, created by Jack in the Box Worldwide and produced by Sniper. The film, featurin...
THE 120 MC