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Google G Suite – All Together Now

#Ourwork Travel Ankush Sohoni • September 17, 2016
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We at Jack in the Box Worldwide bagged the Google Apps for Work account earlier this year. Since then and a couple of concepts later, we had the opportunity of working on a brand film. The project was a part of their global re-branding exercise of transitioning Google Apps For Work to Google Suite. Oh Yes! The same Google Apps Suite – Calendar, Mail, Docs, etc. used by millions of professionals around the world!

After dozens of brainstorming sessions over few hundred coffees later, we came up with the idea to showcase the brand new Google Suite as a customer story. Shot by our production company- Sniper, the commercial features celebrity fashion designer Manish Malhotra’s journey from being a regular designer to an international fashion label. And trust me, it looks
gorgeous!

With a project with such high stakes in our kitty, it is time to realize that we are now playing a global game, with our work being highly appreciated across Google’s offices in the US, Australia and of course India.

Each and everyone from The 120MC team involved in this project deserve a huge shout-out for creating a kick ass high quality asset. You know you have created something off the hook when everything- music, edits and final film is approved by the client in a single shot!

And by the way, did I mention that Google had a screening of this in San Francisco?

Watch and enjoy!

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THE 120 MC